One question you need to ask yourself while creating a packaging box is, will a customer be excited to share the experience they had with your product and packaging with other people?
What physical feature of the packaging box do you need to change to make them fall in love with your product?
In this case, color is very vital. You might want to try out a color that can trigger certain psychological responses.
For instance, you can choose a color like green. It represents natural and organic products. White is another unique color that can also create a brilliant effect. There are other options to choose from depending on the nature of the product..
Other sensory elements you can take note of, is smell
You may want your customers to go through a unique experience before getting to the product in the packaging box.
In fact, this would make them want to talk about your product to other people and also share it on social media.